You think anyone tells us what to do? They don’t. No one tells us what to do in terms of public affairs, because that’s my job. We take advice, feedback, input, commander’s intent but we know what can and should be done. We are the experts.
If you don’t know–if you are not confident in making PA decisions–then get that way.
Once you feel like you can do whatever you want, you’re empowered. Because we have empowered ourselves we do great public affairs, we help drive the culture internal to our organization, we help the command communicate internally, and externally to key stake holders, we teach our organization to communicate shit, we even design the grounds and military construction.
Here’s the thing. WE empowered ourselves. We didn’t ask for permission. We weren’t granted more access or greater authority. We took it. So can you.
Stop making excuses.