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17 Things I Learned as a Brigade PAO

by Dave ChaceOctober 28, 2019
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Y’all started a great discussion after our post about PAO positions at the brigade level. Lots of competing ideas, all coming from the right places. What’s the right answer? I don’t know, but I believe brigade PAO positions are worth protecting.

Here are some lessons I learned as a deployed BCT PAO captain, in 2015-2016. Maybe I would’ve learned different lessons in different ways if I hadn’t had the job, but I’m glad I did.

  1. Foster a one-on-one relationship with my commander.
  2. Brief without a script.
  3. Write and implement my commander’s unique communication strategy.
  4. Deal with ridiculous requests without being able to have a senior PAO make a decision.
  5. Handle competing priorities from multiple higher headquarters PAOs.
  6. The pros and cons of PA Detachment augmented support, from the brigade’s perspective.
  7. Be new, earn respect and be liked among a staff where everyone else has worked together for years.
  8. Work when everyone else was off because I had to, not because someone told me to.
  9. How it feels to be looked at as just another jabrone captain on the staff.
  10. Most of the jabrone captains on the staff work for someone else, with their own personality and agenda. They’re all jealous that the PAO doesn’t.
  11. Where I can and shouldn’t rely on company commanders for support.
  12. Be completely and utterly alone.
  13. How to prove to the commander I shouldn’t work under the Information Operations officer.
  14. How to get all staff primaries to attend, and help them feel involved in, a murder board for the commander.
  15. How and when to walk into the commander’s office with a problem.
  16. Rest of the staff is at meetings, MDMP or an exercise? Be there too, even if you’d have an alright excuse to miss it.
  17. You get the best evals when you stop caring about your evals.

What have you learned?

(Photo by Sgt. Erick Yates, who helped me learn some of these lessons, DVIDS)

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