My boss listens to BBC’s daily podcast. I listen to BBC’s daily podcast. My host nation counterpart prefers news company X, so I read company X. I also read the
My boss listens to BBC’s daily podcast. I listen to BBC’s daily podcast. My host nation counterpart prefers news company X, so I read company X. I also read the
We wrote about the lame PAO mantra. But there’s more. The true art to PAOing is knowing when to, and not to, engage or provide comment. I’m an aggressive dude.
There’s been plenty said about starting with why, some say Simon Sinek changed their lives. Let’s not go that far. In any useful organization that considers information important, you’ll want
As public affairs people, we have to do some study beyond DINFOS if you want to truly contribute to the mission. If you don’t you’ll be irrelevant and tweet a
We’ve all heard it and many believe it: “They’re going to write it anyway, with or without our input, so we need to engage.” This isn’t true. It isn’t true
Public Affairs people need not shy away from influence operations when engaging foreign audiences. You may be the best person for the job. Why? PAOs have reps. We’re banged up
Think back to the last time you were part of a planning group. Who did people listen to the most? Who ran that show? Was there a lot of talk
It’s not easy. But if it was, it would not be fun. Public Affairs troops are smart. Too smart sometimes. They are creative. They are often very confident at a
Public Affairs Officers work behind the scenes to represent our organizations. We don’t express our personal opinion on behalf of our organizations. We share a rule with journalists in that
The Afghans dedicate a good amount of fighters to securing themselves. Large staffs, secured by large security forces. When it’s time to do an operation, the offensive force is surprisingly