Imagine a big King Kong-like thing walks in to save a city. He probably knocks over some buildings, kills some people, and devastates the enemy. Sometimes he tries to communicate
Imagine a big King Kong-like thing walks in to save a city. He probably knocks over some buildings, kills some people, and devastates the enemy. Sometimes he tries to communicate
My desk at work has a green phone for unclassified conversations, and a red phone for classified conversations. Without exception, I follow the rules about what I can say over
Every single word written on MaxDisclosure is in effort to benefit you. Every word. Every. Single. Word. We believe what the Department of Defense does is important. We believe what
We’ve talked branding a few times, but sometimes still struggle convincing internal units they must adhere to the command’s branding standards. Do you think Chick-Fil-A has the same struggles? Do
The public affairs person does public affairs: advises the commander, does media engagements, maybe slings some PAG … even a tweet or two. The PSYOP person does PSYOP ( or
“New shit has come to light!” – The Dude We’re America’s military, and sometimes our plans and policies change. We can own this, it’s surprisingly simple. “We changed our mind.”
You know and love the Bucket of Responses: the mission-related things you’ll say when staff guys throw useless pleasantries your way. Having trouble filling up your bucket unprompted? Be ready
I’m a popular guy. Every PAO is, right? Especially when you have something to offer. You probably provide good input to discussions, you have access to a camera, you can
If you eat up your leaders’ bandwidth pointing out you don’t have enough people on your team, you may just be demonstrating you don’t have enough work. If you’re demanding
“Oh I’m just chippin’ away at my inbox.” – A dumbass. “Time for me to read all the news!” – Another dumbass. There are words everywhere. They are essentially all