Several years ago as a young PAO, I volunteered to help escort and support reporters during one of our higher headquarters’ big annual conferences, which included a multinational military capabilities


Several years ago as a young PAO, I volunteered to help escort and support reporters during one of our higher headquarters’ big annual conferences, which included a multinational military capabilities

A well dressed lady with a basket came to the door of our new house. We recently moved and met most of the neighbors, but not all. “Nice,” I thought.

A great Command Sergeant Major says he sees people exist in three general ways: People who know something is happening, have some ideas about it and may or may not

Everyone loves to scoop the Public Affairs Officer and find things in the media before we’ve seen or shared it ourselves … just like we all take pride in fixing

What if somebody dies? What is a helicopter crashes? What if somebody dies in a helicopter crash? What if it’s a car accident? What if somebody gets lost in the

At MaxDis we talk a lot about getting things done. We assume because you are reading, you’re already interested in taking the initiative and bettering your organization … even if

Y’all know what time it is. We’re neck-deep in another summer of ceremonies and speeches as our leaders and colleagues change command, gain rank, retire, or move along to new

Several years ago as a young PAO, I had some very specific and wild thoughts on how our higher headquarters should respond to a reporter’s query. I spouted off my

Too often we listen to PAOs tell us that they’re so busy. “Doing what?” we ask. “Meetings, emails, stuff,” they say. Consider what you do each day, all day. Are

I find that most journalists are happy to cover something if you can help them explain why the current situation is different, better or special. In a former public affairs