We are the communicators for our commands. We inform policy makers. We have our hands and words in a lot of strategic stuff. But sometimes we stumble
We are the communicators for our commands. We inform policy makers. We have our hands and words in a lot of strategic stuff. But sometimes we stumble
We’ve all heard it and many believe it: “They’re going to write it anyway, with or without our input, so we need to engage.” This isn’t true.
Public Affairs people need not shy away from influence operations when engaging foreign audiences. You may be the best person for the job. Why? PAOs have reps.
Think back to the last time you were part of a planning group. Who did people listen to the most? Who ran that show? Was there a
It’s not easy. But if it was, it would not be fun. Public Affairs troops are smart. Too smart sometimes. They are creative. They are often very
Public Affairs Officers work behind the scenes to represent our organizations. We don’t express our personal opinion on behalf of our organizations. We share a rule with
The Afghans dedicate a good amount of fighters to securing themselves. Large staffs, secured by large security forces. When it’s time to do an operation, the offensive
Military communicators should read. If you read and explore your organizations can depend on you as a communications expert. Public affairs officers who don’t expand their skills
Respect their time: prepare to be brief with one clear message. Respect their intelligence. Assume they will understand complex things as long as you explain them properly.