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The Whiteboard Solution
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The Whiteboard Solution

by Dave ButlerMarch 2, 2018
Is #MilTwitter Worth It?
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Is #MilTwitter Worth It?

by Dave ButlerApril 27, 2020
The Director of Communication
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The Director of Communication

by Dave ButlerApril 11, 2018
Speak for the Commander
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Speak for the Commander

by Dave ChaceJuly 2, 2018
Manage Your E-mail Like a Grown-Up
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Manage Your E-mail Like a Grown-Up

by Dave ChaceMay 30, 2018
Your Guide to RTQ
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Your Guide to RTQ

by Dave ButlerJanuary 16, 2019

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“We Just Sell Software”

by Dave ChaceJune 28, 2022
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You Might Be Wrong

by Dave ChaceJune 24, 2022
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Regurgitate Old Content Day

by Dave ChaceJune 21, 2022
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Getting Ready for Bad Times

by Dave ChaceJuly 9, 2018

What if somebody dies? What is a helicopter crashes? What if somebody dies in a helicopter crash? What if it’s a car accident? What if somebody gets

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Culture, Featured, Public Affairs,

The Point of No Return

by Dave ButlerJuly 6, 2018

At MaxDis we talk a lot about getting things done.  We assume because you are reading, you’re already interested in taking the initiative and bettering your organization

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Culture, Featured, Public Affairs,

It’s Speech Season

by Dave ChaceJuly 4, 2018

Y’all know what time it is. We’re neck-deep in another summer of ceremonies and speeches as our leaders and colleagues change command, gain rank, retire, or move

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Speak for the Commander

by Dave ChaceJuly 2, 2018

Several years ago as a young PAO, I had some very specific and wild thoughts on how our higher headquarters should respond to a reporter’s query. I

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Featured, Public Affairs,

Produce 1,000 Words Per Day

by Dave ButlerJune 30, 2018

Too often we listen to PAOs tell us that they’re so busy. “Doing what?” we ask. “Meetings, emails, stuff,” they say. Consider what you do each day,

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Featured, Public Affairs,

Different, Better, Special

by Dave ButlerJune 28, 2018

I find that most journalists are happy to cover something if you can help them explain why the current situation is different, better or special. In a

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“Safety is Our Number One Priority,” and other falsehoods

by Dave ButlerJune 26, 2018

“Safety is our number one priority.” No it’s not. Preparing the team for combat is.  Years ago, a contractor was killed at a range where my organization

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Culture, Featured,

Charge Into Work Like a Winner

by Dave ChaceJune 24, 2018

You control the way your team and colleagues meet the day. The things you say in the morning’s first five or 30 minutes will set their attitude

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Roll Like a Boss with the Boss

by Dave ButlerJune 19, 2018

One of the great things about public affairs is you get to define what you do and how. The only truly limited resource we have is time. 

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