This is the final piece to this series, wrapping up our lessons from Communication 101, 102 and 103. We are arming you with the simple communication framework essential to our
This is the final piece to this series, wrapping up our lessons from Communication 101, 102 and 103. We are arming you with the simple communication framework essential to our
Our class continues. We are arming you with the simple communication framework essential to our organizations’ success. “Start with why.” Anyone ever read that book? Yeah, me neither. But I
Let’s talk about the way your organization tells its story to new members and decision makers. Military commands really dig their history. Corporations and other groups are probably the same
When the Information Bus is barreling down the highway, you’re not doing any good sitting back at the bus station, writing late PAG and talking about the problem. We’ve said
By Ace Castle In this third installment of how a Coast Guard pilot quickly integrated into the public affairs world, let’s cover confidence. Everyone knows pilots are awesome; fun; and really, really, really ridiculously
First, refresh on our first and second installment: Move with a purpose. Aggressively have your shit in order. Don’t bitch about coffee, just buy it and make it. Never look
There’s been plenty said about starting with why, some say Simon Sinek changed their lives. Let’s not go that far. In any useful organization that considers information important, you’ll want
Anyone ever tell you we can do whatever we want? We do. We used our Public Affairs “budget” (really, our organization’s budget) to build bus stop shelters because we could,
Remember this post? There’s more to the formula. Review – Everyone in my shop knows everything, all the time – this is called shared understanding. Understanding enables action. Action gets
I’m not usually one to advocate for more command information. PAOs spend too much time creating content to talk to ourselves, rather than plugging into the mission and talking about