Build readiness. The job is to train, man, equip, coach, mentor, and prepare a team of PA professionals to perform tasks when deployed to do so. You need to build
Build readiness. The job is to train, man, equip, coach, mentor, and prepare a team of PA professionals to perform tasks when deployed to do so. You need to build
PAOs should do command information – be it through traditional features and social media, or more unique initiatives. A drumbeat is important here – you’ve got to keep it coming.
The other day was Veterans Day. How did your commander and command sergeant major talk about it? Follow enough military organizations on social media and you’ll catch the ones leaning
A division commander recently told me he was going to pull the PAOs in the Brigades and subordinate units, up to Division Headquarters. He had a few good reasons –
My first Public Affairs task after DINFOS was the annual Best Warrior Competition, in Missouri for USACAPOC(A). Two real-deal Public Affairs NCOs showed LT Dave C. how to plan, cover
I’m not usually one to advocate for more command information. PAOs spend too much time creating content to talk to ourselves, rather than plugging into the mission and talking about
“Sign, sign, everywhere a sign Blockin’ out the scenery, breakin’ my mind Do this, don’t do that, can’t you read the sign?” -Tesla 1990 “I saw the sign and it
You can change your organization. Like anything good, command information requires you to take risk. Take it. We’ve been lucky enough to be a part of organizational change, multiple times