Before modern social media, my college fraternity shared a group e-mail listserv, for planning and buffoonery. If you wrote more than three lines, you‘d be shamed. Nobody wanted to read
Before modern social media, my college fraternity shared a group e-mail listserv, for planning and buffoonery. If you wrote more than three lines, you‘d be shamed. Nobody wanted to read
As a commander, I had some team members who were super easy to work with, and some who had to be dragged along. Regardless of who did great work, I
Y’all started a great discussion after our post about PAO positions at the brigade level. Lots of competing ideas, all coming from the right places. What’s the right answer? I
Here’s a hard truth: your fellow staff leaders aren’t sure the PAO can have a lasting impact. Maybe communication initiatives are too hard to coordinate, or maybe no one wants
Fun staff activity: after a few months of training and deployment, my brigade staff leaders and I shared enough inside jokes and recurring observations to fill a few bingo cards.
What’s movement without a purpose? When my organization moves, it’s for a purpose. I bet yours does, too. It’s probably easy for you to read this, sip your coffee and
The first time Dave B. and I drafted a Public Affairs strategy together, we included an outline of our organization’s “key” audiences: Students. Graduates. Potential recruits. Retirees. The American people.
By Ace Castle In this third installment of how a Coast Guard pilot quickly integrated into the public affairs world, let’s cover confidence. Everyone knows pilots are awesome; fun; and really, really, really ridiculously
First, refresh on our first and second installment: Move with a purpose. Aggressively have your shit in order. Don’t bitch about coffee, just buy it and make it. Never look
We talk a lot about taking action to achieve effects. What kind of action? Here are three meta ways we spend our time: Learn. Know what your organization is experiencing,