It’s been a long time since I read about what Public Affairs Officers are supposed to do in regulations. I do read a lot about what we should do in
It’s been a long time since I read about what Public Affairs Officers are supposed to do in regulations. I do read a lot about what we should do in
Every PAO wants to know, what do I do about my IO (Information Operations Officer)? First the dude says he is in charge or all information ops which includes public
When I deployed to Afghanistan in 2016, my friends and family were surprised. My little brother (bad ass Marine) went twice – 2010 and 2012, but 2016? Wasn’t that war
When I was a second lieutenant attending the Public Affairs Qualification Course almost a decade ago, I asked the Army’s Chief of Public Affairs what I needed to do in
March Madness is upon us. Teams who take shots and grab rebounds win. In public affairs, we are hesitant to even take the shot, then we defend on the rebound.
Time to wake up and realize what’s going on. Public affairs professionals, we are not in a good place. Department of Defense communication is holistically in bad shape. Our inability to
My office believes in “need-to-know” information. As in, everybody needs to know everything. Here’s how we do it. Set a group distribution list and use it for everything. When staff
It takes less than one minute to draft one sentence in your own words. Then, as time permits, it might take two minutes to re-read that sentence and make it
I’m not a commander, but I do command my organization’s communication. You want to be a staff guy? Walk around saying things like this: Living the Dream, Sir! How many
People used to use recipe books. They had a list of ingredients and short instructions describing how and when to add each of the ingredients…boom, you had your dish.