Journalists are your friends. At least the pros are. Journalists are also the filter most of us use to publish information. I keep in touch with journalists. A mentor asked
Journalists are your friends. At least the pros are. Journalists are also the filter most of us use to publish information. I keep in touch with journalists. A mentor asked
I’m going to tell you a little secret about the Department of Defense. Sometimes, we actually go on offense. It might seem crazy, but our nation has something of a
“Oh I’m just chippin’ away at my inbox.” – A dumbass. “Time for me to read all the news!” – Another dumbass. There are words everywhere. They are essentially all
I recently had a conversation with an ignorant dude about talking to the media. (I talk to the media) “Yeah but sometimes the media publishes classified information,” he said. They
I’d spent eight years in the Army before co-blogger Dave B. gave me this advice before a job interview. “Bring your personality.” This resonated, I guess because the military conditions
Time is our only limited resource. I make sure my time is spent wisely. I’m lucky enough to have a team that doesn’t need a lot of my time. I
Are you and your organization caught up in the past? Did you spend all day reading and discussing the olds? Are you worried about what’s on the front page of
We’ve recently written a few things about queries. As the spokesman for the longest war in American history, my team gets a lot of them. Generally, we get two types.
The core to everything we have to say. Focus on Mission. We protect America. Always Be Messaging (ABM). Information is motivation; understanding is influence. Meanwhile, lies will destroy communication. Everyone
Are you a little shaky on writing statements? If so, keep these lessons by your desk. Start fresh. Past statements were written by people with outdated information, rushing on deadline