As you know, time is our only limited resource. As PAOs, it’s also one of the most important things we have to give this nation. To start, some facts: PAOs
As you know, time is our only limited resource. As PAOs, it’s also one of the most important things we have to give this nation. To start, some facts: PAOs
Yes – I understand we don’t pick nor choose the journalists we work with. We are transparent public affairs professionals who work for the government. A commander of mine once
We’ve made it. A journalist asked a question. The journalist has enough interest in our topic that he or she e-mailed us. Once you respond they are likely going to
Novels and movies love the build-up and payoff, right? It’s fun, and entertaining, to spend hours gathering all the pieces and then finally, surprisingly, find out how they fit together.
Everyone loves to scoop the Public Affairs Officer and find things in the media before we’ve seen or shared it ourselves … just like we all take pride in fixing
What if somebody dies? What is a helicopter crashes? What if somebody dies in a helicopter crash? What if it’s a car accident? What if somebody gets lost in the
Several years ago as a young PAO, I had some very specific and wild thoughts on how our higher headquarters should respond to a reporter’s query. I spouted off my
I find that most journalists are happy to cover something if you can help them explain why the current situation is different, better or special. In a former public affairs
“Safety is our number one priority.” No it’s not. Preparing the team for combat is. Years ago, a contractor was killed at a range where my organization was training. We
Alright. We’ve spent the last year writing more than 100 posts about Public Affairs. Let’s have the OPSEC talk. Traditionally, this is the program through which we hide and protect