We wrote about the lame PAO mantra. But there’s more. The true art to PAOing is knowing when to, and not to, engage or provide comment. I’m an aggressive dude.
We wrote about the lame PAO mantra. But there’s more. The true art to PAOing is knowing when to, and not to, engage or provide comment. I’m an aggressive dude.
Welcome to public affairs, you are always on the record…unless you’re not. And if you’re not you have to be 100% explicit in mutual understanding between you and the media.