I am an unapologetic fan of the Marvel movies. Remember the first one with Captain America? He became a jacked super soldier when a scientist injected him with a super
I am an unapologetic fan of the Marvel movies. Remember the first one with Captain America? He became a jacked super soldier when a scientist injected him with a super
In public affairs we write feature stories, speeches, we create communication campaigns, and sometimes we promote stuff. What if you had to write a feature about your shop and job?
By Ace Castle In this third installment of how a Coast Guard pilot quickly integrated into the public affairs world, let’s cover confidence. Everyone knows pilots are awesome; fun; and really, really, really ridiculously
Respect their time: prepare to be brief with one clear message. Respect their intelligence. Assume they will understand complex things as long as you explain them properly. Respect their curiosity
I’m going to tell you a little secret about the Department of Defense. Sometimes, we actually go on offense. It might seem crazy, but our nation has something of a
If you eat up your leaders’ bandwidth pointing out you don’t have enough people on your team, you may just be demonstrating you don’t have enough work. If you’re demanding
I’ve been thinking about the way our community handles crisis communication. Is it just me, or do PAOs get real nervous, and drop into “no comment” mode, when bad things
“You think that you’re too cool for school, but I have a newsflash for you Walter Cronkite … you aren’t.” – Derek Zoolander “We get it, dude. You’re the PAO.
The other day, someone called me a liar behind my back. This in itself was a lie, or perhaps an ego-driven attempt to save face. Maybe it was something else.
You can’t ask a reporter to hold a story if you’re not willing to have a conversation about context. You can’t put your commander on camera if you’re not going