“Great operation, but where are the photos?” – Senior commanders, mostly. Top people care about releasing photos and videos about successful military operations. Not all and not all the time,
“Great operation, but where are the photos?” – Senior commanders, mostly. Top people care about releasing photos and videos about successful military operations. Not all and not all the time,
PAOs should do command information – be it through traditional features and social media, or more unique initiatives. A drumbeat is important here – you’ve got to keep it coming.
Use this story about perceptions and relevancy to think about the way you tell your team’s story inside the organization. I worked with a big staff section that had a
Let me know if this cycle sounds familiar: Spend money on food. Don’t use the food. The food expires. Throw the food away. Let’s try to think of our interactions
You can’t ask a reporter to hold a story if you’re not willing to have a conversation about context. You can’t put your commander on camera if you’re not going
When you have a bias for inaction, you can talk yourself out of doing anything. Do you hear, or participate, in these conversations? “We don’t need to write PAG for
“This document is so Public Affairsy! … No, no, I don’t mean any offense. It just doesn’t help me!” – A respected colleague’s exclamation, in the JOC, while researching information
The short answer: everywhere. A colleague, who is also a blogger, asked me where we get “so much” content for MaxDisclosure. (This surprised me, because we’re figuring this out as
Conductors are silent. They stand in front of the orchestra and give direction, but they don’t actually make any music. The drummer is also directing their band: giving cues and
We have a small garden in our backyard where we grow tomatoes and stuff. We’re moving so I wasn’t planning on planting anything. My garden was going to be left