We’ve made it. A journalist asked a question. The journalist has enough interest in our topic that he or she e-mailed us. Once you respond they are likely going to
We’ve made it. A journalist asked a question. The journalist has enough interest in our topic that he or she e-mailed us. Once you respond they are likely going to
Commanders have mission statements. Staff professionals apply skills and tools to their commander’s mission statement. Several years ago, the nine-person Public Affairs team to which I was the deputy sat
“This document is so Public Affairsy! … No, no, I don’t mean any offense. It just doesn’t help me!” – A respected colleague’s exclamation, in the JOC, while researching information
As kids, if we were going to be out of place, we needed a hall pass or permission slip — something to validate and explain our actions. “I am in
‘”Well, Sir, the Public Affairs Office is short-staffed right now so I don’t think we’ll be able to support that request.” Gross. Nobody wants to work with the Public Affairs
Conductors are silent. They stand in front of the orchestra and give direction, but they don’t actually make any music. The drummer is also directing their band: giving cues and
Seth’s Blog almost nails it with this one: its your choice to make your work look effortless. Left unsaid is that you also can, and should, actively reduce your vulnerability to
“Sign, sign, everywhere a sign Blockin’ out the scenery, breakin’ my mind Do this, don’t do that, can’t you read the sign?” -Tesla 1990 “I saw the sign and it
Several years ago as a young PAO, I had some very specific and wild thoughts on how our higher headquarters should respond to a reporter’s query. I spouted off my
Listen to your commander talk to their boss. Do they speak in generalities? Make guesses? Struggle to find words, or constantly contradict themself? Of course not. Your commander speaks with