True information was leaked and damages your mission. Untrue information was leaked and damages your credibility, and your mission. You lose hours of the workweek on a simple supply purchase
True information was leaked and damages your mission. Untrue information was leaked and damages your credibility, and your mission. You lose hours of the workweek on a simple supply purchase
You already know we should carry a map. Can you use it? We’ve all had some land navigation training, right? A quick review: maps are graphic representations of the Earth,
Anyone ever tell you we can do whatever we want? We do. We used our Public Affairs “budget” (really, our organization’s budget) to build bus stop shelters because we could,
I carry a map. Everyone on my team does too. When someone mentions a place in Afghanistan, I want to understand where it is. I look at the terrain, reacquaint
I’d spent eight years in the Army before co-blogger Dave B. gave me this advice before a job interview. “Bring your personality.” This resonated, I guess because the military conditions
People want to do well. People don’t like to make mistakes. Mistakes are bad…except when you’re trying to get something done. This has been written about in business books, self
“You think that you’re too cool for school, but I have a newsflash for you Walter Cronkite … you aren’t.” – Derek Zoolander “We get it, dude. You’re the PAO.
Arrogance. We can own our side of the story while still accepting there are others with different perspectives, or even different facts. Truly listen to your teammates, fellow PAOs, journalists
Time is our only limited resource. No matter how much we need more, no matter how much we can justify it, we aren’t going to get more time. By this
The Secretary of Defense travels with his comms person; they sit in all the important meetings, add input and perspective. Most major companies have a senior vice president for communications,